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Orange will chase those lockdown blues away...

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Orange is the colour of warmth and creativity. It promotes a sense of wellness and energy to be shared. Think passion, warmth and luxury!

Orange will chase those lockdown blues away. It inspires adventure and communication. It is enthusiastic and has rejuvenating characteristics. Because of its close association with red, orange is associated with joy, warmth, heat, sunshine and of course the ultimate in luxury brands - Hermès.



Fun fact - Hermès bags and boxes were not always orange. They began as beige and then mustard coloured imitation pigskin with gold edges. During World War II and the Nazi occupation of Paris rationing meant that certain dyes and other materials needed to make these boxes were difficult to procure. Paper was available as was orange dye, and so the iconic Hermès orange box was born. 🧡

We love this gorgeous image of our Northbridge manager @susanamoradopaz wearing her pure cashmere Zjoosh scarf in coral (which is really more of a soft orange if you ask me) with her white Esme blouse (my current favourite) with her Hermès belt. 🧡. All Zjoosh cashmere is currently 25% off. Choose a colour to lift your mood on this dreary lockdown day. X Kell

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  • Rebecca Taylor
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