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How to Care — Cotton

Care For Your
Cotton

For your 100% cotton garments, we recommend a cold gentle machine wash to help maintain their shape and softness. Line dry in the shade and use a warm iron if needed. Cotton loves a bit of fresh air.

Cotton care
Machine Wash Cold 30°C
Gentle Cycle Delicate setting
Tumble Dry Low heat only
Iron Medium heat ••
No Bleach Do not bleach
Line Dry Shade preferred

Step by Step

Washing Your Cotton

1
Sort by colour

Always wash darks, whites, and colours separately. New dark cotton can transfer dye — wash alone for the first few cycles.

2
Turn inside out

Turning garments inside out reduces surface friction and helps preserve the colour, print, and any surface detail.

3
Cold gentle wash

Select cold or warm water (30°C) on a gentle or delicate cycle. High temperatures cause shrinkage and weaken the fibre over time.

4
Use a mild detergent

Choose a gentle liquid detergent. Avoid fabric softeners on structured cotton — they can reduce the fabric's natural breathability.

5
Remove promptly & reshape

Remove garments as soon as the cycle finishes. Reshape while still damp and line dry in the shade, or tumble dry on low heat.

Quick Guide

Do’s & Don’ts

✓
Washing Wash in cool to warm water (30°C) to minimise shrinkage and maintain the garment's shape.
✓
Drying Line dry in the shade or tumble dry on a low setting to protect the fibre's integrity.
✓
Ironing Iron on a medium heat while slightly damp for a clean, crisp finish.
✓
Storage Fold cotton knitwear flat. Hanging for long periods can cause stretching at the shoulders.
✕
Hot water Avoid washing above 40°C — hot water is the primary cause of cotton shrinkage.
✕
Bleach Never use chlorine bleach on coloured cotton. It strips dye and weakens the fabric significantly.
✕
High heat drying Tumble drying on a high heat is the fastest way to shrink cotton. Always use a low setting.
✕
Over-washing Washing too frequently breaks down fibres. Spot clean where possible and air between wears.

Label Guide

Reading Your Care Label

30 30°C Machine wash cold
No Bleach Do not bleach
No Tumble Dry Do not tumble dry
Iron High heat allowed

A Note on Longevity

Cotton softens beautifully with every wash. Care for it well and it becomes a piece you’ll reach for again and again — washing less, airing more, and repairing before replacing are the simplest ways to make it last.

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